Being a Microsoft partner is good for business. So what?

The main Microsoft News Centre, where we publish all of our global press releases, is reporting that new IDC research estimates that Microsoft partners worldwide (all 640,000 of them) generated revenues of $580 billion in 2010, up a fifth over the last three years. And the calculation shows that for every $ of revenue generated for Microsoft, you’re generating $8.70 for yourselves.

(Given that Microsoft’s education pricing is significantly lower than mainstream pricing, I’m guessing that in education the real number is probably closer to $30 for you, for every $ for us)

So what?

There’s some future trends identified in the global report that are directly applicable to the Australian Education market too. For example:

  According to the IDC study, implementation of cloud computing is forecast to add more than $800 billion in net new business revenues to worldwide economies over the next three years, helping explain why Microsoft has made cloud computing one of its top business priorities.  

It forecasts that Cloud services (explicitly Software As A Service – SAAS) will grow at over five times the rate of traditionally delivered software by 2014.


The image above, taken from the infographic, relates to a finding in 2009 that partners that invested in more Microsoft Competencies got bigger deals and higher revenue per employee – partly because it also brings more attention and support from Microsoft.

And the report also identified more collaborative working between partners to win business. IDC said that partner-to-partner activity within the Microsoft Partner Network has increased from $6.8 billion in 2007 to $10.1 billion in 2009 – jumping nearly 50% in two years.

You can find the press release here, or…

Learn MoreDownload the full ‘Partner Opportunity in the Microsoft Ecosystem’ report

If, like me, you’re a visual learner, then you might appreciate the snazzy Microsoft Partner Network Infographic, which gives you quick picture of the results – and provides a good incentive to read the full report.